Real Estate

Training and technology are what separate Coldwell Banker King Thompson (Columbus) and Coldwell Banker West Shell (Cincinnati) during a challenging residential real estate market. Add in sales agents known for their roles as advisors, problem solvers, innovators and negotiators and a brand position becomes clear. We helped Coldwell Banker kick off their new year with cable and network television, supported by interactive and direct marketing. The spots reinforce the confidence of Coldwell Banker’s sales agents while the real estate market recovers and first-time home buyer incentives are extended. We think the use of kinetic typography helps capture and hold attention. See what you think. Email Rick@cpvinc.com for more real estate success stories.

Tags: Broadcast, Coldwell Banker

It began with a vision of a unique approach to living in downtown Columbus.

A development of condominiums that would eliminate the sprawling parking lots in the central business district, creating a new, energetic community encompassing nine city blocks and revitalizing downtown.

The big idea was to build out, rather than building up, to create a neighborhood like the Gold Coast of Chicago or Beacon Hill in Boston, comprised of traditional and unique interpretations of townhomes.

A real street-level neighborhood with front porches and tree-lined boulevards.

Hard to visualize? Not after we created this life-size replica of the first building to be built on the site. This vinyl façade was erected at the exact location and served as a traffic-stopping backdrop for the groundbreaking ceremony.

Tags: Edwards Companies, Out-of-Home

Every aspect of Jerome Village is being considered from a smart growth perspective. How the land is used. The density of the development. The protection of local character and environmental systems.

With a fifteen- to twenty-year development timeline, Jerome Village will evolve into a mixed-use environment with more than 2200 residential units.

We were involved with the project before the first shovel of dirt was turned. We developed Brand Guidelines, Graphic Standards, a comprehensive Web site, and a variety of printed materials.

The most visible evidence of our involvement is our work in helping transform a 19th century farmhouse into a 21st century sales office and welcome center that is unmistakably on brand.

Tags: Design, Highland Real Estate, Interactive, Print