Education

Scripps 3.0

Ohio University logoThe Scripps College of Communication at Ohio University has launched Scripps 3.0, which positions the college as the new model for the convergence of storytelling and technology.  We produced this case statement brochure to help Scripps open doors and raise $32 million, while helping agency principal and Scripps alum Jim Vutech reconnect with students, faculty, administration, and alumni.  The College Green is just the way he remembers it. Today’s Scripps’ student experience, however, is a whole different story.

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Enough with the excuses.

OLN logo“I don’t have time for college.”

“I can’t get the courses I want online.”

“I can’t afford college right now.”

Working toward a degree is a commitment—one that’s easy to find excuses to avoid.

The Ohio Learning Network, a consortium of over 60 Ohio colleges and universities offering degrees online, knew it needed to offset the common excuses used by prospective students if it wanted to increase enrollment.

We wrote and produced a radio campaign aimed at these excuse-making prospects and lightheartedly poked holes in their misconceptions. Web traffic and online registrations doubled during the campaign.

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Answering the call.

Ohio Dominican University logoU.S. students, recently ranked lowest in their history compared to their international counterparts in math and science.

Now, Ohio Dominican University is doing something about it.

The university plans to revolutionize the teaching and learning of math and science, preparing students for the challenges of the future. Their plans include creating a new environment for teaching, research and technology, based in two buildings—one new and one renovated.

Of course, this vision requires funding.

Based upon the university’s long history of excellence in math and science education as well as its foundation in the Dominican faith, we created the capital campaign theme, “Answer the call.”

The campaign’s case statement asks philanthropists, alumni and community leaders to support a program that will have a great impact upon our country’s future. Response has been tremendous and construction of Battelle Hall is underway

Take a look—and answer the call.

Answer the Call CoverAnswer the Call Campaign spreadAnswer the Call Launch Spread

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